If you know anything about me, or read this blog often, you know I am a total digital app geek. So when I come across a new and improved productivity tool, I get a little obsessed.
I mean who doesn’t love saving time and money while being more productive?
Before I tell you about this awesome tool, I want to let you know that the company did not pay me to write any of this (actually they don’t even know I’m writing it). I just love the product and since it saves me a huge amount of time and headaches, I’m passing along the productivity hack to you.
What is Pocket?
My latest productivity obsession is Pocket (formerly Read It Later), which is basically a bookmarking tool that works similar to an RSS feed — except without bombarding you with every single update.
When you come across an article, a video, or an image that you like but don’t have the time to read it, or aren’t in a quiet place to watch, you can save it to your “Pocket”.
Their software integrates with over 300 apps including Twitter and Flipboard, as well as devices like iPhone, iPad, Android, Blackberry and Kindle Fire.
How Does Pocket Work?
You can use Pocket in several ways and on multiple platforms. And the best news is, the app syncs with all your devices, so you can access the content at any time, from any computer or tablet.
On your desktop. You can download the browser extension for Chrome, or if you have a Mac, you can download the desktop app. Then you can save any type of content or media with just the push of a button.
On any device. Pocket is available on a ton of devices (see their complete list)! So you download the appropriate app to your device you can start saving, reading and viewing content right then. I use the app on my iPhone and iPad mini, as well as my ChromeBook and laptop. It’s a huge time-saver!
From your email. This is by far one of the coolest features! We all those family members, or coworkers who are constantly sending us links, recipes and videos via email. Now you can just forward the link to your Pocket list, then look at them later on your lunch break. BOOM! No more wasting time or getting distracted.
From any app. One of biggest headaches with social media is all the content and links that are shared throughout the day — we never have enough time to read them all. Since I started using Pocket, I can automatically save any link or article I come across on Twitter or even Facebook. Again they make it super easy to save your favorite stuff with just one click.
How I Use Pocket to Save 4 Hours a Week
As a solopreneur, I’m pretty much a one woman shop, so I’ll try anything to save time and money. When I found Pocket last month, I decided to give it a go — I mean it’s free!
After just a few days, I was without a doubt hooked. Not only am I always looking for inspiration and ideas for my own writing and social media accounts, I run several other social media accounts for clients, as well as managing/editing blog content.
I used to use my Favorites List on Twitter to save articles, and then just browsed through them when I had time. Or sometimes I sent myself an email of an article I wanted to read later, or I saved it in my bookmarks list in my browser.
Most of the time I forgot to go back and read them, or I couldn’t remember where I saved a particular video or article. It was a nightmare to keep track of my notes, ideas and links to sources.
1. Organize Your List With Tags
The coolest thing about Pocket is that it allows you to organize and save your links with tags. Since I run multiple social media accounts, I need all kinds of sources and fodder to share throughout the week. With the tag option, I can separate content for writers, save links to business articles, as well as save ideas for future blog posts.
It’s. freaking. awesome.
Looking at my calendar over the past few weeks while since using Pocket, I’ve been able to save just over 4 hours a week.
Every Sunday night I create a game plan for the week’s social media updates (for my own and a few clients). I also look at the editorial calendar to see what ideas and inspiration I need.
Normally it takes me about 4 hours multiple times a week, but I’ve been able to shave off nearly an hour of my time each day — since I no longer have to browse through Twitter, my bookmarks list, or waste time on Facebook looking for sources, links and content to share.
2. Create a Favorites Queue
Another great feature is the ability to organize your list by adding certain links to your favorites. If you have certain articles or videos that really peak your interest you can click the Star to favorite it.
For instance, this week I favorited all the articles I came across that were about travel and travel hacks, because I’m looking for ideas for a trip I’ll be taking next year. Now when I want to sit down and create my financial goals, and I can go into my favorites list in Pocket and view all the money-saving strategies.
3. Block Out All Distractions
The most amazing thing about Pocket is that you can read the articles inside the app. They aren’t just a bookmarking tool that saves the links and then exports you to the original site.
You can read the articles, view the images and watch the videos all from your desktop or device. The reason this is so great, is it cuts out any additional distractions — no more crazy banner ads, or horrible designs and links to other articles. You’re able to fully enjoy what you’re reading and gain the most value from it.
So on top of saving 4ish hours curating content, I’m able to cut out distractions and be more focused on my work, while really comprehending what I’m reading or watching.
Use Pocket to Streamline Your Biz + Life
Pocket is a HUGE time-saver for my business! In turn this tool has enabled me to spend those 4 hours making more money and productive on projects I put on the back burner.
Whether you just want to save recipes, products or run a small business like I do, using this app can help you streamline your life and your business.
There are tons of other cool features within Pocket, so in order to get the most productivity out of your day, I highly suggest you give it a try! If you want to learn more about the software and how to use it, check out their blog.
Oh and if you do try out Pocket, be sure to add some Careful Cents’ content to your list!