I’m a systems geek with a background in small business accounting who specializes in helping business owners get a handle on their team and their systems. I also enjoy being a brand influencer for startups and companies!

I’m an online Virtual Assistant and Project Manager who knows what it takes to:

  • Launch a lucrative course – I’m currently working with a Facebook Ads Coach to launch her signature course.
  • Manage a booming blog – I spent two years working as a Managing Editor with a team of writers and editors.
  • Successfully handle a team of VAs – I’ve worked with as little as two people on a team, and as many as seven.
  • Maximize current systems and tools – It’s easier to build on the current habits you have, then form new ones. I just make them better and more efficient!

In other words, I take the stress off of YOU so you can focus on creating, building, and executing your plan!

Systems Strategist & Project Manager

As someone with a background in taxes and organization, I have an affinity for organization, communication, and running a small team.

In the past, I’ve worked with coaches, startups, and entrepreneurs to implement better workflow and more productive business systems!

I also have a soft spot for budding bloggers who aren’t quite sure if they need better processes or are ready to hire and online virtual assistant.

In addition to the Project Management role, I offer monthly Strategy Sessions to check-in and evaluate your business goals, set up systems and processes, and launch your next big thing.

1. Task management systems

As an Asana task management expert I will get you, your business and your team set up with Asana. I can also help you get started with another system or CRM if you prefer.

You’ll be able to see all of your projects at-a-glance, and know exactly what the progress is of each one. Plus, I’ll help you finally get ahead so you can focus on more important things!

2. Process setup & management

You’re overwhelmed with your systems, process, and blog content. You’re not sure what you’re doing with email marketing, and social media scheduling. I can help! 

I will work with you to create business templates, process docs, and outlines of your daily business activities. I can also work with your team to create a consistent content calendar for your blog, email newsletters, and social media content.

3. Streamline business & finance

Taxes, business, and admin tasks aren’t your thing? No problem, these are tasks I really enjoy. #nerdalert Let me get your finances organized, set up your bookkeeping system, and stay on track with your taxes and accounting!

Remember, as a small business accountant for over 10 years, I know how to clean up your books and get the most tax deductions possible.

Let’s get started!

If you’ve done everything you can to get to the next level, and grow your business, but your income just isn’t where you’d like it to be — I CAN HELP!

Spend less time working in your business and more time enjoying your life!

Carrie, you really are one of the best (if not the best) at productivity and systems, and I’m glad you’re doing what you love. You believe in systems so much that I believe in them now too, and I was always wishy-washy about them before. You make me believe! Cheesy but true. Since our Systems Strategy call, I’ve improved SO much and I’m so much less stressed. Thank you! — Melissa H.

Get in touch

If you’re ready to hire an online Virtual Assistant or Project Manager, or simply have questions about working together as a brand influencer, I can help. To get started, fill in the form to get a customized quote.

Or you can email me directly at carefulcents@gmail.com. I look forward to working with you!

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Great work, Carrie. Seriously awesome job with this. I love the personal touch, detail and the care you took with the topic. Thank you. — Shannon Insler, Managing Editor of MyBankTracker.com

Brand Influencer & Ambassador

Here at Careful Cents I work hard to promote various brands and products. I do this by offering a unique and honest perspective through my blog and social media outlets. I have a super engaged community and following because of my high-level of expertise and trust.

In the past I’ve worked on campaigns with Capital One, Chase Bank, MileIQ and Office Depot, just to name a few. To view a complete list of all the brand ambassador campaigns I’ve worked on, check out my sponsorship page.

If you’re looking for someone who can represent your company as a brand influencer, you’ve come to the right place!


Carrie has been an awesome brand influencer and leader. I just want to give a BIG shout out to her and all her work with the #debtmovement. She’s one of the BEST community influencers anyone could have. — Jeff Rose, CFP® and owner of GoodFinancialCents.com