Who Has the Cheapest Renters Insurance Quotes in Wisconsin?

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Ryan Friend

September 11, 2019  •  5 min read

Filled with forests, farmland, and hearty food, Wisconsin can be a great place to live for many, no matter their personal preferences. Yet disaster can strike anywhere and at any time, which means that you need to protect your wealth and your lifestyle from the unknown. We would like for you to consider renters insurance to provide this protection for you. Fortunately, there aren’t too many special risks to apartments in Wisconsin outside of the cold, fires, and some crime, which mean that rates are affordable.

Here are the five cheapest renters insurance providers operating in Wisconsin:

The Five Cheapest Quotes:

There is no simple way to completely predict what an insurance company will quote you, so we would like to note that your quotes and experiences might differ slightly from what you read below. We are, however, confident that you should use the information provided as a general guide to help you choose a provider.

The number listed next to each provider is the average annual rate for a standard policy.

1) Allstate: $116

The cheapest option in Wisconsin and one of the most well-known names in the insurance industry, Allstate is a company you can look at if you’re hoping to get a simple but effective policy that will handle the basics. You might also be further enticed by their strong auto insurance bundling options and a couple of discounts they have available, and the other options listed below.

All of these positives said, Allstate does have some issues pertaining to customer service, and not all of their agents will meet expectations. Furthermore, you won’t find as many customization options with them as you’ll find with other companies on this list.

You can expect the following working with Allstate:

  • Excellent water damage and flooding coverage options, which are must-haves if you live near a lake or in an at-risk area.
  • Online tools and service that are modern and extremely easy to use.
  • Optional coverages such as water damage coverage, identity theft restoration, and additional business property coverage.

2) State Farm: $141 

A company that you can also rely on to provide you with a cheap policy yet good coverage for that price, State Farm will be the easiest choice for many renters, and with its name recognition you can intuit that it has the resources and manpower to get you what you deserve, no matter if there’s turbulence in the industry. And with some discounts and bundling options available, you should put State Farm on your shortlist.

A lack of available water damage or flooding coverages that will make people living near the lakes or renters with suspect plumbing systems get nervous. A lack of consistent customer service will make other renters frustrated.

You can expect the following working with State Farm:

  • A high level of expensive items coverage.
  • Strong electronics coverage and some business property coverage you can take advantage of.
  • A loss-of-use plan that will make sure you’re always able to get back on your feet.

3) Farmers: $174

Farmers will be a step up by most people’s standards, as it has few of the weaknesses of the first two options and the advantages of a fantastic and friendly customer service team as well as more nuanced customization options than many people know what to do with.

Yet as friendly as they are, that might not mean much if you feel they are wasting your time, which some customers have reported in the form of excessive bureaucratic runaround and paperwork during the signup process. This and the time you’ll want to take to examine their default coverage levels will mean you’ll want to schedule some time to accommodate Farmers.

You can expect the following working with Farmers:

  • The ability to modify your deductible.
  • The option to change your level of coverage for certain types of incidents or items based on your perceived level of risk.
  • Discounts for professionals such as police officers and teachers.

4) Nationwide: $211

The main choice here if you are looking for a heavily specialized or customized plan (other than perhaps Farmers), Nationwide might be a step up in expense from previous entries, but most people will find that the extra $50 to $100 a year is worth it for the ability to customize your deductible and the ability to set coverage levels for certain types of items. On top of this, you’ll get quality service and overall a good level of coverage for most issues.

There are a few holes in their coverage (for their base plan) and your rate can be too much for people in some areas, so you’ll have to keep an eye out and use your best judgment when working with them.

You can expect the following working with Nationwide:

  • Coverage that will extend and protect your possessions even if they aren’t inside of your apartment.
  • A free assessment each year to help you get the best deal and policy.
  • Discounts and bundling options available if you need to cut down the price.

5) Liberty Mutual: $235

A tiny bit more expensive than Nationwide, Liberty Mutual should still have a place on your shortlist by virtue of its excellent all-around coverage and ease-of-use, making it potentially the top choice for those who don’t want to think too much about their policy but still want to rest well with the knowledge that they’ll be taken care of.

Liberty Mutual isn’t so perfect outside of the realm of renters insurance, however, which is where our main complaint lies. We simply cannot universally recommend the company for all your insurance needs, which makes bundling a tricky decision.

You can expect the following working with Liberty Mutual:

  • Online options, tools, and support that are well worth the price of admission, making the process easy for you.
  • Very helpful claims support that will get you your claim as quickly as possible.
  • Optional coverages for things such as identity theft, electronics, jewelry, high-value items, and water damage.


With one of the companies listed above, peace of mind is also a few clicks away. The above information can start you on your way, but now it will be up to you to perform further research and get quotes from the providers on your shortlist. Remember that only you will know what’s perfect for your apartment and note that taking a little bit of time now will absolutely pay dividends in better coverage in the long run. We wish you the best of luck in your search and hope you find the perfect match soon.